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Retail | Marketing Considerations for Continuity Success (part 2 of 3)
From a marketing standpoint, there are many things to consider about how to create a successful continuity program. For one, are you going to offer opt-in (for example, a wine club) or opt-out...
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Retail | Operational Considerations for Continuity Success (part 3 of 3)
While there certainly are challenges to running a successful continuity program, the number one thing to keep in mind is that continuity customers have invited you in to their world, specifically,...
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